Volume 9

Examining Behavioural Aspects of Financial Decision Making: The Working Women Perspective

Examining Behavioural Aspects of Financial Decision Making: The Working Women Perspective

T V Raman et al.

In the challenging and volatile financial markets, an investor needs to change his financial objectives frequently, leading to a diversified portfolio of investments. The financial future of the individual investor depends on his rational decision making. This research aims to evaluate various determinants of financial decision-ma...

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Volume 9

Exploring Student Psychological Contract in the Hybrid Mode of Business Education: A Mixed-Method Study

Exploring Student Psychological Contract in the Hybrid Mode of Business Education: A Mixed-Method Study

Itilekha Dash, Jaya Gupta

This paper aims to explore the student psychological contract in the post-pandemic induced hybrid mode of the academic ecosystem in residential business schools of India. The study puts forth three facets of understanding student expectations for contract fulfilment: the business school, academic staff (faculty) and peers. Using a...

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Volume 8

A Study on Impact of Merger and Acquisition on Financial Performance of Agri- Food Companies

A Study on Impact of Merger and Acquisition on Financial Performance of Agri- Food Companies

T V Raman, Isha Gupta

The purpose of this study is to explore the expansion of merger and acquisition (M&A) literature in the context of Indian studies and examine the impact of mergers and acquisitions on various financial performance parameters of India’s Agri-Food companies. The period of study is from 2011 to 2019, and Wilcoxon Sign Rank methodol...

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Volume 8

An Exploratory Study to Investigate the Interpersonal Listening Behaviour in Personal Sales Context, its Impact on the Customer’s Perception and Outcomes

An Exploratory Study to Investigate the Interpersonal Listening Behaviour in Personal Sales Context, its Impact on the Customer’s Perception and Outcomes

Archana Srivastava, Ruchi Tandon , Sanjeev Tandon

Authors argue that the perception of salespersons about their interpersonal listening ability is important but the perspective of the listened-to is equally important for an assessment of the competence. As the traditional studies on listening in sales refer to either self or buyer's evaluation, we propose to investigate their val...

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Volume 8

Benevolent Leader as A Social Entrepreneur

Benevolent Leader as A Social Entrepreneur

Deepak Chamola, Ajoy K Dey , Arunaditya Sahay

This research, done at the intersection of benevolent leadership style and for-profit social entrepreneurship, examines the research question: How does a benevolent leader, concerned for ecological sustainability, drive a for-profit social enterprise? Adopting a case approach, the phenomenon has been probed within the bounded cont...

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Volume 8

Critical Success Factor Models for Project Success

Critical Success Factor Models for Project Success

Virender Kumar, Rahul Singh , Amrendra Pandey

Project success is dependent on multiple stakeholders’ perceptions; however, current theories on project success are not translating into practice. Previous studies have duly captured or highlighted the need for the identification of critical success factors (CSFs) from multiple stakeholders’ perspectives. However, most of the...

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Volume 8

Demystifying the Green Purchasing Behavior of Young Consumers: Moderating Role of Green Skepticism

Demystifying the Green Purchasing Behavior of Young Consumers: Moderating Role of Green Skepticism

S M FatahUddin, Mohd. Naved Khan , Mohd. Nishat Faisal , Mohd. Danish Kirmani

Environmental protection is increasingly a concern, but false claims by companies have raised green skepticism among consumers. Young consumers constitute a significant group for consumption in an economy like India. While young consumers have rarely been surveyed on factors like green perceived value and perception regarding gree...

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Volume 8

Deriving Weights of Investment Alternatives Using Deahp

Deriving Weights of Investment Alternatives Using Deahp

Sourabh Bishnoi, Girish Jain , G N Patel

Analytical hierarchy process (AHP) is known for its great flexibility and wide applicability. Because of ease of use, AHP has been studied extensively and used in all applications related to multi-criteria decision making (MCDM) since its inception. AHP converts qualitative opinion of experts into quantitative values and generates...

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Volume 7

Impact of Perceived Website Cues on Purchase Experience and E-Purchase Intention Of Online Apparel Buyers

Impact of Perceived Website Cues on Purchase Experience and E-Purchase Intention Of Online Apparel Buyers

Pallavi Dua, S M Fatah Uddin

The purpose of this research is to evaluate the impact of perceived website cues of apparel retailers' websites on customers' purchase experience and online buying intention of apparel consumers. For this, survey data was collected with the help of a structured questionnaire using five-point Likert scale from 160 working professio...

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Volume 7

Drivers of Satisfaction and Usage Continuance in E-Grocery Retailing: A Collaborative Design Supported Perspective

Drivers of Satisfaction and Usage Continuance in E-Grocery Retailing: A Collaborative Design Supported Perspective

Amresh Kumar, Pallab Sikdar , Manali Gupta , Pratibha Singh , Neena Sinha

The purpose of the study is to identify the key antecedents relating to the interaction design of the e-grocery retail mobile applications and offer innovative marketing interventions to facilitate consumer–brand interaction and generate continuous usage intention. Data were collected from the subjects using a personally adminis...

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